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Emotional Intelligence. Why It Can Matter More Than IQ
In this book, Goleman posits that emotional intelligence is as important as IQ for success, including in academic, professional, social, and interpersonal aspects of one's life. Goleman says that emotional intelligence is a skill that can be taught and cultivated, and outlines methods for incorporating emotional skills training in school curricula.
THE MAN WITHOUT A FACE
In her book Hesse describes how Putin - a figure of a little importance who came from the KGB and managed to return to the Committee and even to become its head - was chosen by Boris Yeltsin as his successor and then quickly destroyed almost all the rudiments of democracy in Russia, simultaneously strengthening its authoritarian to a level of brutality .
The Prince
The Prince was written by Niccolo Machiavelli in the 1500s. Machiavelli wrote The Prince to demonstrate his skill in the art of the state, presenting advice on how a prince might acquire and hold power. It has continued to be a best seller in many languages.
The Effective Executive
The measure of the executive, Peter F. Drucker reminds us, is the ability to "get the right things done." In The Effective Executive, you’ll learn that the role of leadership in every organization is to set clear priorities, focus the strengths of the people on those priorities, and make tough choices about what to do and what not to do in the face of uncertainty.
The Art of War
The teacher Sun much more outstripped the time, and not only in a military field of activity. "The art of war" – the first book which laid the theoretical foundation of espionage (the long time it remained the only similar work). Besides, there for the first time – in the analysis of the most effective antagonism with the enemy – constructive use of chaos is described (we will notice that scientists-mathematicians – Poincare, Kolmogorov, Arnold, Mozes – approached the theory of chaos only in the twentieth century!).
The Life-Changing Magic of Tidying Up
Japanese organizational consultant Marie Kondo takes tidying to a whole new level, promising that if you properly declutter your home once, you'll never have to do it again. Whereas most methods advocate a room-by-room or little-by-little approach, the KonMari Method's category-by-category, all-at-once prescription leads to lasting results.
Blue Ocean Strategy
Blue Ocean Strategy is the most famous book on strategy, it was translated into 40 languages. It is based on a simple idea: The best way to beat the competitors is to stop competing with them. The authors of the "Strategy" are sure that one needs to step back and come up with something completely new. Then in the calm waters of the "Blue Ocean" your business will achieve the desired growth. Chan Kim and Mauborgne offer detailed instructions of how to take companies out of the state of competition stress and create an entirely new business model.
Drive: What really motivates us?
Daniel Pink's “Drive: What really motivates us” is the most important book about motivation, written in the world in recent years. The book is fundamentally changing our understanding of the factors that influence the results of the work, the motivation to work and to create. The author corroborates all of his thoughts with more than convincing results of hundreds of psychological studies of behavior.
Daniel Pink turns everything upside down. It displays the formula of MOTIVATION 3.0! With its help, your employees will go to work with pleasure and the staff turnover will fall to zero.
Purple cow
If you have a good product it is already enough most of the time. There is so much advertising and such a loud "information noise" around us that our consciousness simply no longer accepts advertising messages. In order to "break through the filters" that the modern consumer uses to fence off the outside world, you need something extraordinary, you need a Purple Cow.
Word of Mouth Marketing
Word of Mouth Marketing tells how to make a positive word of mouth and rumors about the company a more effective tool than advertising on TV. With the help of examples and clear guidelines governing this book describes in detail the possibility of creating positive conversations about your product. In fact, this book is about a free form of oral or written advertisements, by which the user satisfaction tell other people why they like a product or service. Word of mouth is a form of advertising, which most people tend to trust, as a person who advises any product or service does not have the personal benefit.