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Competitive Strategy: Techniques for Analyzing Industries and Competitors
This book is a study of what a modern market competition looks like. It provides a reader with valuable information of how to position a company so that it doesn’t lose a fight. Moreover besides learning how this competition works and what steps you should take in order to succeed it also shows how to use your competitor’s actions to benefit yourself.
Funky Business
Nobody wants to work for an uninspired company: nobody wants to buy from one either. In Funky Business, two leaders of the new generation of business thinkers demonstrate how to build companies where people can be creative risk-takers; where exciting ideas happen, exciting products become reality, and talented people want to stay.
How to Win Friends & Influence People
«How to Win Friends and Influence People» is the most famous book of Dale Carnegie published on November 12, 1936 and translated into many languages. The book is a collection of practical tips and life stories. In less than a year he has sold more than a million copies of the book (even during his lifetime in the US alone he has sold over 5 million copies). For ten years, the book has been listed as a bestseller by The New York Times, which still is an absolute record.
Business adventures
In order to become successful, you must understand why leading professionals are successful and why others fail. This book will help you to learn from mistakes of others, and more specifically, from the mistakes of its author - a leading journalist and editor of a regular column in the "New Yorker" - John Brooks. This book creates a comprehensive view of some of the most influential economic, financial and business episodes of the last century. Bill Gates himself has called the book "The Adventures of the business world", which he received as a gift from Warren Buffett, as his favorite book of all times.
Without You, There Is No Us
Without You, There Is No Us offers a moving and incalculably rare glimpse of life in the world's most unknowable country, and at the privileged young men she calls "soldiers and slaves."
Einstein
In the book, Isaacson dispels many common misconceptions about Einstein (for example, if in school, Albert had problems with math), and recounts how too much freedom-loving clerk of a Patent Office, which hasn’t been able to get even the position of a school teacher, made a scientific revolution, and penetrated into the mysteries of the atom and the universe. The book gives a lot of documental materials: letters, memories, and diaries. We are shown an image of a person who was extremely talented, who was a dreamer and a rebel, a humanist, and a thinker.