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Business Model Generation
The book suggests an original concept of analysis, construction and improvement of business models, which has been implemented by the world’s largest companies, including Google, IBM and Ericsson. The authors propose a simple and intuitive way to visually present the main basic elements that reveal the logic of the selected way of getting profit.
The Prince
The Prince was written by Niccolo Machiavelli in the 1500s. Machiavelli wrote The Prince to demonstrate his skill in the art of the state, presenting advice on how a prince might acquire and hold power. It has continued to be a best seller in many languages.
Purple cow
If you have a good product it is already enough most of the time. There is so much advertising and such a loud "information noise" around us that our consciousness simply no longer accepts advertising messages. In order to "break through the filters" that the modern consumer uses to fence off the outside world, you need something extraordinary, you need a Purple Cow.
Compassion is essential to human relationships and humanity
One of the most original thinkers on the role of religion in the modern world now gives us an impassioned and practical book that can help us make the world a more compassionate place.
The Life-Changing Magic of Tidying Up
Japanese organizational consultant Marie Kondo takes tidying to a whole new level, promising that if you properly declutter your home once, you'll never have to do it again. Whereas most methods advocate a room-by-room or little-by-little approach, the KonMari Method's category-by-category, all-at-once prescription leads to lasting results.
The 7 Seven Habits of Highly Effective People.
In your hands you have a unique book, published in 73 countries in 29 languages in more than 10 million copies. The "New York Times" called it "the international bestseller number 1", and US President Bill Clinton - a handbook for every person that is aspiring to success. How did “The Seven Habits" by Stephen Covey manage to win over the hearts of the Western and Eastern audience spoiled huge variety of literature on psychology, and management efficiency?
Freakonomics. A Rogue Economist Explores the Hidden Side of Everything
This book provides simple and clear examples because the economy is not only about the curves of supply and demand, the economy is first of all the people who form the supply and demand.
The authors, a young scientist and economist Steven Levitt and journalist Stephen Dabner, have an important ability - to formulate and ask a simple question that however doesn’t come to other people’s mind. They confirm the idea that the modern world is quite understandable and knowable, and for its recognition of the need to literally grope -essential criteria and measurements.